In a market were eco/enviro/fair trade labels are becoming more common, it is important for companies to really consider the merits and draw backs of third party certification. Jump on the bandwagon too quickly, and it could be risky. In a recent article on Greenbiz.com, Melissa Scweisguth explores the 10 questions a company should consider [...]
Posts Tagged ‘consumer products’
Considering Third Party Certification?
Posted in Consumption Habits, Corporate Commitments, Eco-labeling, Environmental Marketing, fair trade, Greenwashing, packaging, tagged consumer products, Consumption, Corporate Commitments, Environment, fair trade, green, Greenwashing, labelling, packaging, sustainability, third party endorsements, third-party verification on August 30, 2010 | Leave a Comment »
Starbucks Sharholders Shirking their Environmental Responsibility
Posted in Corporate Commitments, Environment, Environmental Marketing, fair trade, Greenwashing, human rights, Uncategorized, tagged coffee, consumer products, Corporate Commitments, Environment, Greenwashing, Recycling, sourcing, transparency on April 5, 2010 | Leave a Comment »
Last April I wrote about Starbucks’ commitment to their Shared Planet CampaignTM; the company’s pledge to source all their coffee ethically by 2015, to make 100 percent of their cups reusable or recyclable by that same year, and to increase their recycling efforts. Today, the Environmental Leader published and article exposing a recent vote at [...]
Recycling Art: One Person’s Trash Is Another Person’s Inspiration
Posted in Art, Consumption Habits, Environment, packaging, tagged Consumer Habits, consumer products, Consumption, Environment, packaging, Photography, Recycling on November 25, 2009 | Leave a Comment »
Art is a very specific mode of communication, and the way that photographs can communicate images, themes, events, and so on, can be incredibly powerful. I came across Heidi Leverty’s photography the other day by way of an ‘eco’ design show. Although her art is somewhat reminiscent of Chris Jordan’s work and his views on [...]
The Plastic in my Organic Milk
Posted in Consumer Commitments, Corporate Commitments, Eco-labeling, Environmental Marketing, packaging, tagged consumer products, milk, organic, packaging, plastic, toxins on September 25, 2009 | Leave a Comment »
As I sat down to eat my made in Canada, organic breakfast cereal it occurred to me that I ought to be splashing organic milk on my flakes. It seemed counterproductive that I would be drowning my breakfast in milk that I can only assume contains hormones and random chemicals that my body doesn’t really [...]
A Marketing Head-Scratcher
Posted in Corporate Commitments, packaging, tagged consumer products, packaging on May 20, 2009 | Leave a Comment »
On the same weekend that the Vancouver Sun newspaper was the presenting sponsor for the Epic Sustainable Living Expo in Vancouver, I received one of the most wasteful uses of packaging and plastic that I have seen in a long time delivered with my weekend paper. A total of 36 grams of Nutella was wrapped [...]
